So much of what Hill Road Merino is about I can really get behind. They use merino wool remnants to create wonderful clothing that allows people to enjoy the outdoors more. These "woolies" are fun, rugged, and adventurous.
Close-ups of the fabric show how soft and comfortable this wool is. Featured are images of active people outdoors in Hill Road Merino clothes.
Smart Pest Prevention provides eco-friendly pest prevention and control. They offer a unique approach to marketing their services. Instead of the “scary bug” imagery so often used in the industry, they feature attractive homes, along with families, children and pets, enjoying life. I paired these images with simple fonts and straightforward layouts.
Wild Mountain Smokehouse & Brewery features handcrafted beer, barbeque and smoked meats.
Full Menu: Wild Mountain’s logo has great graphics, textures, and colors. I used these to make the food categories easily identifiable—each title is paired with graphics on colored backgrounds. I also used varying backgrounds to define specific areas of the menu. The result makes food selection easy and fun.
Beer Cards: Created to educate people about their large variety of beers. Each card has an “on tap now!” indicator that is accompanied by a check mark when the beer is available. Customers can flip through the beer menu to read about what is on tap, and what they have to look forward to on other visits.
Happy Hour/Libations Menu: Photos of the restaurant exterior at night present Wild Mountain as a cozy gathering place. I chose a limited color palette for a level of sophistication.
These postcard mailers were sent to area healthcare practitioners. We utilized imagery for the audience to identify with. We chose blues that are soothing, and reinforce Rest Well Clinic's brand.
Boulder Therapeutics was needing to take their printed materials to a new level. I pulled elements and colors from their existing logo to create a comprehensive look for posters, flyers, and business cards. These designs combine a sense of athleticism and health.
For these materials I repeated the circle and the illustration from their logo to highlight the content. The client chose moss green for an earthy feel. I paired all of this with an understated font. The result is lively, with a nice sense of texture.
This poster advertises an event where women can connect with each other, as well as local midwives, doulas, and healers. I used circles, and circles of circles, to represent the full moon and community. The circles grow larger as they radiate outward, symbolizing both reaching out, and coming together. The teapot, cups, and Parisian font, impart a fun, somewhat retro, feel.
This client was looking for some attractive designs to draw people to the content of his promotional materials. Fortunately, Darryl had some great photos of himself, and the Next Time Around CD cover was gorgeous! I kept the background colors the same to tie them together, but used different accent colors to make them distinct. I decided on a color palette that suggests earthiness, along with typefaces that have an Americana feel.